SYMPTOM:
In Strategy Web 10.1, when a drop-down selector targets an ESRI map in a Report Services Document, the zoom on the map will have different first execution default levels depending on the default value of the selector.
If the selector defaults to “All” at runtime, the ESRI map will be zoomed to a level that best fits the data, as shown below.

If the selector defaults to only one element at run time, the ESRI map will be zoomed out, as shown below.

STEPS TO REPRODUCE:
CAUSE:
This is an identified defect in Strategy Web 10.1.
ACTION:
This issue has been fixed in Strategy Web 10.3, Please upgrade to take advantage of the fix.
KB263507