UBIS (UniCredit Business Integrated Solutions) is the company responsible for all IT activity within the Unicredit group, and MicroStrategy demonstrated the benefits that Business Intelligence can bring to the flexible and intuitive analysis of large amounts of data. In just a few weeks, UniCredit experts alongside MicroStrategy consultants, developed the first set of dashboards, using the powerful functions of MicroStrategy. The BI4Sales application and its relative dashboard have enormously increased ability to monitor business trends and clients portfolio performance, helping sales department to single out critical areas and supplying management with both an overall and detailed view that allows a better understanding of the client base.
